← all directions cookie, not cookie

★ a real-food cookie company ★

Looks like a cookie.
Eats like a meal.

Twenty grams of plant protein. Gut-friendly fiber. Low sugar. Baked low-and-slow at 275°F in a real Brooklyn kitchen, then cold-shipped so nothing funny happens between us and your snack drawer.

20g plant proteinGluten-freeVeganLow sugar
oat
cran
almond
real food not Frankenfood baked at 275°F cold-shipped 20g plant protein 9g gut-friendly fiber real food not Frankenfood baked at 275°F cold-shipped 20g plant protein 9g gut-friendly fiber real food not Frankenfood baked at 275°F cold-shipped 20g plant protein 9g gut-friendly fiber

our manifesto

Three things this cookie
is gloriously not.


01

01

Not a protein bar.

No whey, no soy isolate, no candy-bar gymnastics. Just legumes, seeds, oats, and a little theatrical chocolate.


02

02

Not a regular cookie.

A regular cookie is a sugar crash in a crumb coat. This is a complete, macro-balanced meal you can eat with one hand on the steering wheel.


03

03

Not a cold brick.

We bake at 275°F to keep nutrients intact, then cold-ship so texture survives the trip. Your cookie arrives chewy, not shellacked.

★ launch lineup ★

Three cookies.
Three little rom-coms.

Each one is a complete plant-based meal disguised as your favorite afternoon escape.

No. 01

$8

Choca Cran cookie

Choca Cran

"The rom-com cookie."

Rich, sweet chocolate meets tart, sassy cranberry — and sparks fly.

  • oat flour
  • chickpea protein
  • dark cacao
  • whole cranberries

No. 02

$8

Chocmondu cookie

Chocmondu

"The James Bond of cookies."

Smooth dark chocolate and classy almond slivers. Fancy, but knows how to party.

  • almond flour
  • chickpea protein
  • dark cacao
  • sliced almonds

No. 03

$8

Drama in the PBC cookie

Drama in the PBC

"The good kind of drama."

Creamy peanut butter joins forces with rich chocolate for a power-packed performance.

  • peanut butter
  • chickpea protein
  • sweet potato
  • dark cacao
★ try all three: $24 with code FIRST15

the small print, made big

Per cookie,
honestly.

Numbers we like to look at — measured per single Cookie Not Cookie, tested at our Brooklyn kitchen.

Protein

20g

chickpea + almond

Sugar

5g

allulose + agave

Fiber

9g

prebiotic, gut-first

Bake temp

275°F

low + slow

Ship temp

38°F

cold-chain

Ingredients

12 or fewer

no frankenfood

★ ★ ★ ★ ★

From the snack drawer.

★ verified
snacker ★
"Love that it's gluten-free and vegan — and it actually fits my macros. I can't believe it's a cookie."

— James A.

Runs half marathons, eats cookies.

★ verified
snacker ★
"Game-changer for my busy mornings. One cookie, coffee, and I'm full until 1pm."

— Emily R.

PM, reluctant breakfast-eater.

★ verified
snacker ★
"I stopped pretending protein bars taste good. This is what I actually want to eat."

— Dani K.

Personal trainer, cookie convert.

why we ship cold

Baked low,
shipped cooler.

Heat is what turns a cookie into a brick. We bake low and slow at 275°F to keep the oats, flax, cacao and cinnamon doing their jobs — then refuse to let UPS undo our work. Boxes leave Brooklyn on Mondays in a recyclable insulated mailer.

recyclable mailer monday outbound 38°F arrive contiguous us
COLD · 38°F · NOT REGRET

the orchard letter

Get 15% off your first box
and the next launch first.

code FIRST15 auto-applies. no spam, only sun.